1 in 7 kids start
the day
without breakfast1

Together we can change this. For every specially marked box of cereal you buy, Kellogg will donate cereal to kids and families in need.

Find out more

Introducing Health Star Ratings

With over 70% of Kellogg's cereals rated 4 or more stars, there's no shortage of healthy and delicious breakfast options.

Find out more

Introducing Kellogg's FIVE Whole Grain Muesli

A blended muesli of FIVE whole grains, fruit, seeds, nuts and spice, to help you get a nutritious start to your day

Learn More

NEW Special K
Whole grain clusters with protein

Bring more bliss into your breakfast with two new delicious granola style blends of whole grain goodness.

Find out more